New Revenue Stream For Volvo (Polstar)

“Polestar—which previously existed as a Volvo model, rather than as a distinct company—will also be an experiment in marketing cars through smartphone-based subscription plans with monthly payments but no upfront fee. Polestar vehicles will be available only through 2 or 3-year subscription plans, a method some auto analysts believe could become the norm in years ahead.” @WSJVolvo Unveils a Direct Challenge to Tesla

Comment: Volvo/Polstar the business model building block [Revenue].


Leave a Reply

Your email address will not be published. Required fields are marked *